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12/2023

Spires

Photography & Exhibition Identity
Five Spires photographs framed in a dark gallery

Overview

SPIRES is a collection of abstract fine-art photographs of Mississauga's Absolute Condos, as well as the brand identity surrounding them.

The photography exploits the curvature of the architecture by using a worm's-eye view and specific vantage points to emphasize the abstract shape and feeling of the buildings, and is finished with tone grading, dodging and burning.

The exhibition identity is an abstraction of the building's silhouette, repurposed into a set of recognizable graphics: two posters, a flyer and a brochure, all built on the same black-and-white contrast as the photos.

My Role

  • Art Direction
  • Branding

Tools Used

  • Adobe Photoshop
  • Adobe Lightroom
  • Adobe Illustrator

Gallery